Lodenfrey
client
Lodenfrey
category
Art Direction
the brand
AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.
what we did
The aim of the collection shoot was therefore to develop a visual language that presents the bags in a progressive way.
For the collection shoot, we wanted to capture the special Italian way of living. The production took place in the historic Villa Pizzo on the shores of Lake Como and was captured by the photographer Giampaolo Sgura full of Italian lightness.
As part of a marketing campaign, we created a premium shoot that highlights the elegance and craftsmanship of the accessories. The deep burgundy set provides a luxurious contrast, emphasizing textures, materials, and silhouettes. With a refined, minimalistic aesthetic, the result is a high-end visual language tailored for sophisticated brand communication.
Aigner SS 2024
Campaign, Advertising Design
category
The Garage
agency
Etienne Aigner
client
the brand
AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.
the brand
AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.
the brand
AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.
the brand
AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.
As part of a marketing campaign, we created a premium shoot that highlights the elegance and craftsmanship of the accessories. The deep burgundy set provides a luxurious contrast, emphasizing textures, materials, and silhouettes. With a refined, minimalistic aesthetic, the result is a high-end visual language tailored for sophisticated brand communication.
what we did
For the collection shoot, we wanted to capture the special Italian way of living. The production took place in the historic Villa Pizzo on the shores of Lake Como and was captured by the photographer Giampaolo Sgura full of Italian lightness.
Images & Stills
