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Terra Elements

client

Terra Elements

category

Art Direction, Graphic Design

the brand

AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.

the brand

TERRA ELEMENTS is a German company for food supplements.

what we did

The aim of the collection shoot was therefore to develop a visual language that presents the bags in a progressive way.

For the collection shoot, we wanted to capture the special Italian way of living. The production took place in the historic Villa Pizzo on the shores of Lake Como and was captured by the photographer Giampaolo Sgura full of Italian lightness.

TERRA ELEMENTS is a German company for vegan superfoods, raw food & nutritional supplements. The visual language was intended to reach a young target group and was based on visual trends in the food sector and seasonal topics. The redesign of the marketing materials with a more lifestyle approach, enabled TERRA ELEMENTS to present them in a fresher and more contemporary way.

Aigner SS 2024

Campaign, Advertising Design

category

The Garage

agency

Etienne Aigner

client

the brand

AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.

the brand

AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.

the brand

AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.

the brand

AIGNER is a leather goods company founded in Munich in 1965. It stands for craftsmanship, top quality and contemporary design. AIGNER is represented in 18 countries from Europe to Asia and the Middle East with 85 stores worldwide.

TERRA ELEMENTS is a German company for vegan superfoods, raw food & nutritional supplements. The visual language was intended to reach a young target group and was based on visual trends in the food sector and seasonal topics. The redesign of the marketing materials with a more lifestyle approach, enabled TERRA ELEMENTS to present them in a fresher and more contemporary way.

what we did

For the collection shoot, we wanted to capture the special Italian way of living. The production took place in the historic Villa Pizzo on the shores of Lake Como and was captured by the photographer Giampaolo Sgura full of Italian lightness.

Social Media Images

Implementation

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